{"product_id":"this-is-a-primer","title":"This is a Primer","description":"\u003cp\u003e\u003cstrong\u003eStep zero of every great blowout.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eBuilt on a film-forming VP\/VA copolymer and Polyquaternium duo with Pro-Vitamin B5 for hydration, this leave-in mist preps the hair before any hot tool ever fires up. The result: heat protection up to 446°F (230°C), an anti-humidity barrier that holds the blowout longer, and a bodifying lift at the roots that makes fine hair behave. Plus a noticeable reduction in blow-dry time, which your stylist's wrist will thank you for.\u003c\/p\u003e\n\u003cp\u003eThe texture is a fine, lightweight spray that absorbs into wet or towel-dried hair without weight or stickiness. Scent: a fresh jasmine top note with a cool mint kick, settling into a soft cedar wood and patchouli base. Suitable for all hair types: fine, medium, thick, coloured, frizz-prone, and everything in between. Vegan, paraben-free, made in Italy.\u003c\/p\u003e","brand":"Davines","offers":[{"title":"Default Title","offer_id":45639257292991,"sku":"8004608286950","price":48.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0724\/0830\/1759\/files\/Davines-87101-this-is-a-blow-dry-primer-250ml-8004608271567-2_1_2000x-Edited.png?v=1781992462","url":"https:\/\/deosastudio.com\/products\/this-is-a-primer","provider":"Deosa Studio","version":"1.0","type":"link"}