- Extended Colour Longevity: Specifically formulated to prevent premature fading and maintain shade accuracy.
- Luminous Reflective Shine: Enhances light reflection across the hair fibre for a vibrant, healthy glow.
- Weightless Hydration: Softens chemically treated hair without weighing down fine or medium textures.
- Gentle Scalp Care: Cleanses effectively while soothing the scalp, making it suitable for frequent or daily use.
- Polished Texture: Smooths the hair cuticle to reduce frizz and improve manageability during styling.
- Salina Caper Blossom Extract: Harvested from a Slow Food Presidium in Italy, it is rich in quercetin and amino acids to protect hair structure and colour.
- Natural Active Ingredients: 93.3% biodegradable ingredients designed for high performance with low environmental impact.
- Sustainable Production: Manufactured using 100% clean energy and packaged in carbon-neutral, recyclable containers.
- Sulfate & Paraben Free: Gentle surfactants provide a luxurious lather without compromising the hair's natural moisture barrier.
- B Corp Certified: Proudly made by a brand dedicated to the highest standards of social and environmental performance.
- 1. Preparation: Thoroughly saturate hair with warm water.
- 2. Apply: Massage a small amount into the scalp and throughout the lengths of the hair.
- 3. Lather: Work into a rich, creamy foam. If you use a lot of styling products, a second "quick" wash may be needed.
- 4. Rinse: Rinse thoroughly.
- 5. Pro Tip: Use cool water for your final rinse to help seal the hair cuticle, locking in the colour and boosting natural shine. For the ultimate protection, always follow with MINU Conditioner or the MINU Hair Mask.
Is this shampoo safe for all hair colours, including fantasy shades?
Yes! MINU is designed to protect all types of colour-treated hair, from natural-looking balayage and highlights to bold, vivid, and fantasy tones. Its gentle, sulfate-free formula ensures that even the most delicate pigments are preserved.
Will this make my hair feel greasy or heavy?
No. MINU Shampoo is formulated to be a lightweight cleanser. It provides hydration and shine while ensuring the hair remains bouncy and full of life, making it an excellent choice even for those with finer hair types.
What does the MINU line smell like?
The fragrance is fresh and citrusy, reminiscent of the orange blossoms and Mediterranean greenery of the Salina islands where the capers are grown.
Colour-Protecting Brilliance in a Gentle, Sustainable Cleanse
Preserve the intensity and radiance of your professional colour with a shampoo that treats your strands like a work of art. The Davines MINU Shampoo is an illuminating cleanser specifically engineered for colour-treated hair. Its rich, airy foam gently removes impurities without stripping away the pigments that make your colour pop. Infused with Salina Caper Blossom extract, this formula provides essential protection against oxidative stress and environmental fading. Your hair is left feeling remarkably soft, silkier to the touch, and imbued with a long-lasting, mirror-like shine that keeps your salon fresh-look alive between appointments.
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- Extended Colour Longevity: Specifically formulated to prevent premature fading and maintain shade accuracy.
- Luminous Reflective Shine: Enhances light reflection across the hair fibre for a vibrant, healthy glow.
- Weightless Hydration: Softens chemically treated hair without weighing down fine or medium textures.
- Gentle Scalp Care: Cleanses effectively while soothing the scalp, making it suitable for frequent or daily use.
- Polished Texture: Smooths the hair cuticle to reduce frizz and improve manageability during styling.
- Salina Caper Blossom Extract: Harvested from a Slow Food Presidium in Italy, it is rich in quercetin and amino acids to protect hair structure and colour.
- Natural Active Ingredients: 93.3% biodegradable ingredients designed for high performance with low environmental impact.
- Sustainable Production: Manufactured using 100% clean energy and packaged in carbon-neutral, recyclable containers.
- Sulfate & Paraben Free: Gentle surfactants provide a luxurious lather without compromising the hair's natural moisture barrier.
- B Corp Certified: Proudly made by a brand dedicated to the highest standards of social and environmental performance.
- 1. Preparation: Thoroughly saturate hair with warm water.
- 2. Apply: Massage a small amount into the scalp and throughout the lengths of the hair.
- 3. Lather: Work into a rich, creamy foam. If you use a lot of styling products, a second "quick" wash may be needed.
- 4. Rinse: Rinse thoroughly.
- 5. Pro Tip: Use cool water for your final rinse to help seal the hair cuticle, locking in the colour and boosting natural shine. For the ultimate protection, always follow with MINU Conditioner or the MINU Hair Mask.
Is this shampoo safe for all hair colours, including fantasy shades?
Yes! MINU is designed to protect all types of colour-treated hair, from natural-looking balayage and highlights to bold, vivid, and fantasy tones. Its gentle, sulfate-free formula ensures that even the most delicate pigments are preserved.
Will this make my hair feel greasy or heavy?
No. MINU Shampoo is formulated to be a lightweight cleanser. It provides hydration and shine while ensuring the hair remains bouncy and full of life, making it an excellent choice even for those with finer hair types.
What does the MINU line smell like?
The fragrance is fresh and citrusy, reminiscent of the orange blossoms and Mediterranean greenery of the Salina islands where the capers are grown.
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