Platinum
The coolest end of the spectrum. Icy, precise, and impossibly clean, this is platinum at its sharpest. No warmth, no brass, just pure cool light.
Blondes · Deosa Studio
Blondes, perfected
The Blonde Spectrum
Four signature shade collections, infinite possibilities
The coolest end of the spectrum. Icy, precise, and impossibly clean, this is platinum at its sharpest. No warmth, no brass, just pure cool light.
West coast warmth, bottled. A bright, sunlit blonde that looks like summer never ended, lifted and warmed the way the sun and salt water do it. Golden, easy, and full of light.
The shade that warms you from the inside out. Effortlessly cool, quietly expensive, the kind of old-money caramel that looks like it was always yours. The colour people stop you in the street for.
Where blonde turns romantic. Soft, golden warmth woven through a blonde base, the kind of colour that brings your whole personality to the surface. Delicate, glowing, impossible to forget.
"It starts with the blend. Every foil is custom tailored to suit you, placing brightness exactly where you need it."
— Amy · Blonde Specialist
Real client transformations
The Blonde Experience
Every blonde starts with a conversation in the chair. We talk through what you want, what your hair can do, and how the two meet. Your stylist reads your history, your goals, and your day to day, then builds a plan you both agree on before a single foil goes in. No surprises, no guessing.
This is where the blonde is designed. Every foil is placed to suit your facial features, your head shape, and the finished look you are after. We map the brightness to work with your face, so the light lands exactly where it flatters you most. Our placements are the difference between 'highlights' and our custom blonding service.
The tone is where it all comes together. This is the step that decides whether you walk out bright and icy, soft and buttery, or cool and ashy. Your stylist customizes the formula to your lift and your goal, balancing warmth and depth until the colour reads exactly the way you pictured it.
The last step is making it last. Your stylist recommends the right products for your hair and tone and gives you the maintenance tips to keep everything looking fresh at home. You walk out knowing exactly how to protect your blonde until your next visit.
Bring us your goals.
We'll build your blend.
Bring inspiration, leave with a custom plan and a quote.
Aftercare
Keeping your blonde bright
No Hair Washing
Give your colour time to set. For the first 48 hours after your appointment, skip the wash. This allows your hair cuticle to close, locking in your colour. Washing too soon can pull out the tone and shorten how long your blonde stays true. Two days of patience protects weeks of results.
Shampoo and Conditioner
What you wash with matters as much as how often. Switch to a colour safe, hydrating shampoo and conditioner to protect your investment. Harsh formulas strip tone and fade brightness fast. The right wash keeps your blonde clean, soft, and looking freshly done for longer.
Purple Shampoo vs Clarifying Shampoo
These two do very different jobs, and using them right keeps your blonde balanced. Purple Shampoo neutralizes brassy, yellow tones and keeps your blonde cool and ashy. Clarifying Shampoo removes buildup from products, minerals, and hard water. It will keep your blonde looking brighter for longer. Your stylist will tell you exactly how often and which one to reach for.
The Toner Refresh
A toner is the secret to looking fresh without the full service. This refreshes your colour without lifting, it keeps your hair healthier between full foil appointments, no extra stress on your strands. In about 60 minutes, a toner makes it look like you spent hours in the chair, and it carries you for the next 8 to 12 weeks. Less time, less damage, blonde that always looks brand new.
Swipe to browse
Our favourite blonde products
Ready to find your blonde?
Book a consultation with one of our stylists. We'll find the shade made for you and keep it looking freshly done, visit after visit.