- Hydrates Dry, Dehydrated Hair: Restores moisture balance with every wash, without weighing strands down.
- 11.8x More Hydrated Hair: Clinically tested with the full MOMO routine vs. untreated hair.
- Soft, Silky, Shiny Finish: Boosts combability and leaves the hair visibly radiant.
- Sulfate-Free, Gentle on Sensitive Scalps: Sugar-derived surfactants clean without irritation.
- Safe for Colour-Treated and Bleached Hair: Won't strip pigment or compromise chemical services.
- Regenerative Organic Certified™ Apricot Extract: sourced from Mr. Francesco Travaglini's farm in Larino, Italy; polysaccharides lock in moisture, vitamin A nourishes
- Sulfate-Free Sugar-Surfactant System: Cocamidopropyl Betaine, Coco-Glucoside, Decyl Glucoside, and Sodium Cocoyl Alaninate cleanse gently without stripping natural oils
- Inulin (Plant-Derived Prebiotic): supports a balanced scalp microbiome for healthier hair growth
- Guar Hydroxypropyltrimonium Chloride: natural conditioning polymer from the guar bean for slip and detangling during the wash
- Vegan, 93.1% Naturally Derived, 98.3% Biodegradable, Made in Italy: B Corp certified Davines packaging in mass-balance plastic
- 1. Soak the Hair Thoroughly: Apply only to fully wet hair. The lightweight formula activates and lathers best with plenty of water.
- 2. Dispense a Coin-Sized Amount: Start with a small dose : about a nickel for short hair, a toonie for long. Add more only if needed.
- 3. Massage the Scalp, Not the Lengths: Work the product into the scalp with fingertips (not nails) for 30 to 60 seconds. The lather will carry the cleansing action down the lengths on rinse-out.
- 4. Repeat if Needed: For heavily styled or sun-stressed hair, a second wash improves cleansing depth without compromising hydration.
- 5. Rinse with Lukewarm Water: Cooler water on the final rinse helps seal the cuticle and enhance shine.
- 6. Pro Tip: Pair with MOMO Conditioner for the full clinical hydration claim (11.8 times more hydrated hair). For an extra moisture boost, add MOMO Serum on towel-dried lengths before styling. Skip MOMO Shampoo on consecutive day-two refreshes : a dry-shampoo refresh and a single MOMO wash every 2 to 3 days delivers more longevity for most hair types.
What is MOMO Shampoo used for?
MOMO Shampoo by Davines is a gentle, moisturising cleanser designed for dry, dehydrated, or sun-stressed hair. The revamped formula is built around Regenerative Organic Certified™ apricot extract from Mr. Francesco Travaglini's farm in Larino, Italy : apricot polysaccharides lock in moisture, vitamin A nourishes, and Inulin (a prebiotic) supports a balanced scalp microbiome. The sulfate-free, sugar-derived surfactant system cleans gently without stripping the hair's natural oils. Suitable for sensitive scalps, colour-treated hair, and bleached hair.
Is MOMO Shampoo sulfate-free?
Yes. The revamped Davines MOMO Shampoo uses a sulfate-free surfactant system built on Cocamidopropyl Betaine, Sodium Cocoyl Alaninate, Coco-Glucoside, Decyl Glucoside, and Sodium Lauroyl Methyl Isethionate. These are gentle, sugar-derived and amino-acid based cleansers that produce a soft, airy lather without the harsh stripping action of traditional sulfates like SLS or SLES. This makes the shampoo safe for sensitive scalps, colour-treated hair, and chemically processed hair while still delivering thorough cleansing and hydration.
Is MOMO Shampoo safe for colour-treated or bleached hair?
Yes. The Davines MOMO Shampoo is sulfate-free and gentle enough to be safe for colour-treated, demi-permanent, and bleached hair : it won't strip pigment or compromise the longevity of in-salon chemical services. That said, hair with specific colour or repair needs benefits from a targeted shampoo: Davines MINU Shampoo is purpose-built for colour-treated hair, and NOUNOU Shampoo is built for damaged, bleached, or chemically-processed hair. Alternate MOMO with one of those for the most tailored long-term routine.
Wash like a treatment.
MOMO Shampoo has been reformulated : Cartucciaru melon replaced by Regenerative Organic Certified™ apricot extract from Mr. Francesco Travaglini's farm in Larino, Italy. The new gentle cleanser uses a sulfate-free, sugar-derived surfactant system (Coco-Glucoside, Decyl Glucoside, Sodium Cocoyl Alaninate) to clean dry, dehydrated hair without stripping its natural oils. Apricot polysaccharides lock in moisture, vitamin A nourishes, and Inulin supports the scalp microbiome.
Best for dry, dehydrated, lacklustre, or sun-stressed hair. Suitable for sensitive scalps, colour-treated hair, and bleached hair alike. Up to 11.8 times more hydrated strands when paired with MOMO Conditioner and Serum. Texture: fluid and lightweight, transforming into an airy lather. Scent: sun-drenched Mediterranean fig trees, creamy green sweetness over citrus and cedarwood. Vegan, 93.1% naturally derived, 98.3% biodegradable. Made in Italy.
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- Hydrates Dry, Dehydrated Hair: Restores moisture balance with every wash, without weighing strands down.
- 11.8x More Hydrated Hair: Clinically tested with the full MOMO routine vs. untreated hair.
- Soft, Silky, Shiny Finish: Boosts combability and leaves the hair visibly radiant.
- Sulfate-Free, Gentle on Sensitive Scalps: Sugar-derived surfactants clean without irritation.
- Safe for Colour-Treated and Bleached Hair: Won't strip pigment or compromise chemical services.
- Regenerative Organic Certified™ Apricot Extract: sourced from Mr. Francesco Travaglini's farm in Larino, Italy; polysaccharides lock in moisture, vitamin A nourishes
- Sulfate-Free Sugar-Surfactant System: Cocamidopropyl Betaine, Coco-Glucoside, Decyl Glucoside, and Sodium Cocoyl Alaninate cleanse gently without stripping natural oils
- Inulin (Plant-Derived Prebiotic): supports a balanced scalp microbiome for healthier hair growth
- Guar Hydroxypropyltrimonium Chloride: natural conditioning polymer from the guar bean for slip and detangling during the wash
- Vegan, 93.1% Naturally Derived, 98.3% Biodegradable, Made in Italy: B Corp certified Davines packaging in mass-balance plastic
- 1. Soak the Hair Thoroughly: Apply only to fully wet hair. The lightweight formula activates and lathers best with plenty of water.
- 2. Dispense a Coin-Sized Amount: Start with a small dose : about a nickel for short hair, a toonie for long. Add more only if needed.
- 3. Massage the Scalp, Not the Lengths: Work the product into the scalp with fingertips (not nails) for 30 to 60 seconds. The lather will carry the cleansing action down the lengths on rinse-out.
- 4. Repeat if Needed: For heavily styled or sun-stressed hair, a second wash improves cleansing depth without compromising hydration.
- 5. Rinse with Lukewarm Water: Cooler water on the final rinse helps seal the cuticle and enhance shine.
- 6. Pro Tip: Pair with MOMO Conditioner for the full clinical hydration claim (11.8 times more hydrated hair). For an extra moisture boost, add MOMO Serum on towel-dried lengths before styling. Skip MOMO Shampoo on consecutive day-two refreshes : a dry-shampoo refresh and a single MOMO wash every 2 to 3 days delivers more longevity for most hair types.
What is MOMO Shampoo used for?
MOMO Shampoo by Davines is a gentle, moisturising cleanser designed for dry, dehydrated, or sun-stressed hair. The revamped formula is built around Regenerative Organic Certified™ apricot extract from Mr. Francesco Travaglini's farm in Larino, Italy : apricot polysaccharides lock in moisture, vitamin A nourishes, and Inulin (a prebiotic) supports a balanced scalp microbiome. The sulfate-free, sugar-derived surfactant system cleans gently without stripping the hair's natural oils. Suitable for sensitive scalps, colour-treated hair, and bleached hair.
Is MOMO Shampoo sulfate-free?
Yes. The revamped Davines MOMO Shampoo uses a sulfate-free surfactant system built on Cocamidopropyl Betaine, Sodium Cocoyl Alaninate, Coco-Glucoside, Decyl Glucoside, and Sodium Lauroyl Methyl Isethionate. These are gentle, sugar-derived and amino-acid based cleansers that produce a soft, airy lather without the harsh stripping action of traditional sulfates like SLS or SLES. This makes the shampoo safe for sensitive scalps, colour-treated hair, and chemically processed hair while still delivering thorough cleansing and hydration.
Is MOMO Shampoo safe for colour-treated or bleached hair?
Yes. The Davines MOMO Shampoo is sulfate-free and gentle enough to be safe for colour-treated, demi-permanent, and bleached hair : it won't strip pigment or compromise the longevity of in-salon chemical services. That said, hair with specific colour or repair needs benefits from a targeted shampoo: Davines MINU Shampoo is purpose-built for colour-treated hair, and NOUNOU Shampoo is built for damaged, bleached, or chemically-processed hair. Alternate MOMO with one of those for the most tailored long-term routine.
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